15 Benefits of Shopify Plus B2B for Your Business

Do you need help when overwhelmed with huge order volumes and high sales? Or are you fed up with time-consuming manual tasks and limited customer support, specifically with complex needs? Besides, managing complex product structures and variations is challenging. 

Slow down and ease off! You are on the right page, and we will set you free from these pain points. 

Shopify Plus is only available to merchants grabbing revenue between $1 million and $500 million. Being an enterprise with complex requirements and high-volume sales, you should opt for Shopify Plus, an enterprise-grade eCommerce platform by Shopify. 

Most B2B businesses have already chosen Shopify Plus to reap the upgraded benefits that the standard Shopify plans were missing, such as a more customizable, feature-rich, and scalable platform. 

By the end of 2024, you can expect 48,426+ Shopify Plus stores across 175 countries.

This blog post will discuss the top 15 benefits of Shopify Plus B2B for your business, why you should choose this platform, and the famous giants rising to the occasion with Shopify Plus. 

Let’s sail in!

Top Benefits of Shopify Plus B2B – Why Choose Shopify Plus For B2B Businesses?

How Shopify Plus B2B can be profitable for your business? You might be eagerly waiting to know how Shopify Plus B2B lends a helping hand to enterprises and eases their business venture. 

Here we go!

1. Manage Large Order Easily

Shopify Plus helps businesses offering complex products with diverse variations, eases order fulfillment, and strengthens B2B customers to manage large orders. This leads to fewer errors, faster processing times, and a flawless, comprehensive experience for businesses and clients. 

Key Highlights:

• High-volume order handling
• Customer account management
• Advanced inventory management

2. Automate Business Workflows

Businesses get relief from automated repetitive jobs, like order approvals, processing, invoicing, and easier workflows, which make valuable resources and time free to aim at strategic growth. The built-in features and app integrations help here majorly. 

Key Highlights

• Enhanced order processing
• Reduced manual errors
• Improved customer experience

3. Negotiate Pricing And Custom Quotes

Leveraging Shopify Plus, businesses can offer B2B buyers a more personalized buying experience and close more deals efficiently. The platform provides features that alter with the ever-evolving nature of B2B sales and help negotiate pricing and custom quotes. 

Key Highlights

• Quote Management Tools
• Bulk Order Functionality
• Custom Pricing Rules

About 22.1% of Shopify Plus stores sell approximately 250-999 products. 

4. Create Self-service Portals for your B2B Buyers

With this platform, B2B businesses can create self-service portals for their buyers and improve their online shopping experience. Such portals perform as a centralized hub where B2B buyers can access personalized details, manage their accounts, get answers to their questions, and complete jobs independently. This streamlines their buying process and makes your sales team available for other strategic tasks. 

Key Highlights

• Account Management
• Streamlined Ordering
• Personalized Experience

5. Offer Advanced Customer Accounts And Permissions

Offering this advantage of advanced customer accounts and permission, Shopify Plus transforms how businesses manage B2B buyers. Think of dedicated account portals for clients with controlled access to product catalogs, pricing structures, and self-service options. Customers experience a streamlined buying process, which grants businesses granular control over user access within their stores. 

Key Highlights

• Dedicated Account Portals
• Customizable User Roles & Permissions
• Tiered Pricing & Discounts

6. Create Tiered Pricing Structures & Volume Discounts 

Aiming to incentivize large orders and surge businesses’ average order value, Shopify Plus offers bulk discounts to B2B buyers with tiered pricing structures. This creates a dynamic pricing strategy that fosters robust customer relationships, higher sales volume, and boosted profitability. 

Key Highlights 

• Enforce Minimum Order Quantities
• Automated Discounts based on Order Quantity
• Tiered Pricing

About 64 stores have moved from WooCommerce to Shopify Plus. 

7. Design Customizable Order Forms And Workflows

Shopify Plus lets businesses craft customized order forms and workflows, ensuring a smooth run of B2B transactions. Consider customizing order forms to get specific product configurations or automating order fulfillment, integrating your store with existing ERP systems. This diminishes errors, saves time, and meets unique B2B buyers’ needs. 

Key Highlights

• Integration Capabilities
• Conditional Logic
• Seamless User Experience

8. Add Subscription Billing And Recurring Orders

The best way for businesses to opt for this is through subscription billing and recurring orders, where they can sell products or services regularly. Shopify Plus includes features designed to help enterprises easily manage recurring revenue streams, reduce churn, and enhance customer satisfaction. 

Key Highlights

• Automated Billing
• Prorated Billing
• Subscription Management

9. Integration with your ERP and CRM Systems

You can integrate Shopify Plus with your ERP and CRM systems to streamline business operations and enhance data visibility. This ensures a seamless information flow between your eCommerce store and other business-crucial platforms, eliminating the need for manual data entry. 

Key Highlights

• API Access
• Pre-Built Connectors
• Improved Operational Efficiency

10. Get Advanced Analytics And Reporting For B2B Insights

Shopify Plus enables advanced analytics and reporting that help gain valuable insights. You get a complete view of B2B customer behavior and sales performance that helps make data-driven decisions. Ahead, you can optimize sales strategies and enhance customer relationships. 

Key Highlights

• Customizable Reports & Dashboards
• Deeper and Unified Data Dives
• B2B-Specific Benchmarks

11. Get a Dedicated Account Manager And Priority Support

With Shopify Plus, you get dedicated account management and priority assistance. Acknowledged as a personalized approach, this ensures your business gets the attention it deserves to flourish online. Imagine you have a direct link with a Shopify professional who understands your unique needs and goals. This is what a dedicated account manager offers. You get guidance regarding setup, troubleshooting, and strategic advice. 

Key Highlights

• Priority Support
• Reduced Downtime
• Troubleshooting Assistance

12. Offer B2B Marketing Tools To Target And Convert Customers

The enterprise-grade ecommerce platform Shopify Plus, offers numerous marketing tools to B2B businesses that help them focus and convert customers. Going ahead with standard Shopify plans’ basic marketing features, these tools help businesses drive the right audience, deliver a personalized experience, and boost conversions. 

Key Highlights

• Targeted Audiences
• Personalized Content
• Seamless Integrations

13. Offer Lower Total Cost Of Ownership (TCO)

Shopify Plus, a cost-effective solution for B2B businesses, charges less total cost of ownership (TCO) than custom B2B solutions. The upfront cost of the platform may seem to be higher, but in the long run, you will realize the overall cost savings. The platform diminishes development costs, reduces the need for extra resources, tools, and integrations, and streamlines operations. So forth, businesses can attain a lower TCO over time. 

Key Highlights

• Scalability Without Complexity
• Fewer Integrations Needed
• Reduced Development Costs

14. Provide Scalability To Handle Large Order Volumes And Complex Transactions

Being a scalable platform, Shopify Plus manages large data volumes, surging sales, and complicated transactions that let your business grow without fretting about bulging out of your e-commerce platform or compromising stability or speed.  

Key Highlights

• Flexible Product Configurations
• Scalable Infrastructure
• Streamlines Complex Order Processing

15. Offer Increased Security And Compliance For B2B Transactions

Prioritizing security and compliance for B2B transactions, Shopify Plus offers businesses peace of mind when handling sensitive customer data. The platform leverages the latest security practices and safeguards server infrastructure to protect customer information. 

Key Highlights

• Level 1 PCI DSS compliance
• Secure Server Infrastructure
• Advanced Fraud Detection

Explore Some Brands Who Are Leveraging Shopify Plus

Shopify Plus is working amazingly for various clientele across multiple industries, from fashion, food, and beverages to merchandizing.

Around 44.5% of Shopify stores are in the United States.

1. Industry – Toys, Crafts, and Gifts

Mattel Creations

“Future partnerships are now much more approachable through Shopify Collective’s simplified onboarding process and the ability to quickly meet consumer demand in the market.” Mattel Creations, Mark Hall — Senior Director of Digital Technology

The team of Mattel Creations opted for Shopify Collective, a native Shopify tool that lets the brands connect and sell each other’s offerings (products) without inventory management. It helped the brand attain its objectives by migrating to the Shopify Collective; it:

With Shopify, Mattel Creations witnessed faster results, with 57% of Funboy floatie sales and 31% higher AOV. 

• Seamlessly integrated a new solution while partnering with Funboy, the world’s luxury pool floats seller. 
• Onboarded, thoroughly tested, and rolled out the new product within two weeks. 
• Built a new strategy to sell the other brand’s product powered by Collective.

2. Industry – Health, Beauty, and Cosmetics

Makari

“ROI is super clear; you can clearly see who the customer is.” Makari, Avi Drucker — Director of Ecommerce

Makari, a skincare brand, adopted Shop Campaigns to convert potential customers into paying consumers and enhance their acquisition ROI. And the company caught up with a significant edge in driving new customers. The order validity and robust customer feedback accumulated through the campaign performed a groundwork to foster trust in Shop Campaigns. 

Considering the Shop Campaign, Makari claimed:

• A 4.9x increase in sales on Shop in three months. 
• Grabbed a notable new customer surge that accounted for around 22% of the brand’s new customer growth. 
• Boosted customer retention and witnessed a 4x elevation in repeat customers, demonstrating positive customer loyalty and satisfaction.

3. Industry – Apparel

Bobo Choses 

“Shopify Plus allowed us to stop wasting time resolving technical incidents. Instead, we are operating much more efficiently and finding new ways to grow the business and deliver world-class shopping experiences to our customers.” Bobo Choses, Saül Aleu — Chief Technology Officer

An apparel brand, Bobo Choses, migrated from Magento to Shopify Plus to get a unified view of its entire customer data. Its omnichannel vision offers customers a smooth shopping experience across various mobile, online, and in-store channels. 

Besides, Bobo Choses also launched Shopify POS, which flawlessly connects to the company’s website. It appreciates Shopify Plus, which allowed them to:

• To offer a unified purchasing experience with Shopify POS. 
• Boosted mobile conversion rate by 20%.
• Diminished around 80% of time spent fixing technical problems

These are just a few; numerous brands have maximized the benefits of Shopify Plus B2B and surged their sales and ROI. 

What are you waiting for? Hire a Shopify Store migration expert and let your venture accomplish its goals. 

Why Choose EmizenTech for Shopify Plus Development Services?

If you want to hire a company to scale your business with the best-ranked commerce platform, Shopify Plus, you should go for EmizenTech. Why? 

EmizenTech provides Shopify Plus development solutions to worldwide clients. You can walk through the case studies and testimonials showcasing their proven track record of providing Shopify migration services. 

The report for the last 90 days shows that around 292 merchants have migrated from competitive e-commerce platforms to Shopify Plus.

Beyond development, EmizenTech, a Shopify Plus development company, offers additional services like data migration and ongoing support.

Key Highlights of Hiring EmizenTech

• Years of experience with Shopify Plus Development
• Follow a data-centric approach to provide insightful B2B solutions. 
• Offers a comprehensive suite of services for B2B eCommerce needs

Contact a Shopify development company and sell faster with Shopify Plus, a full-stack platform customizable from front-end to back-end. 

Conclusion

Choosing Shopify Plus is like driving omnichannel power, global expansion, social selling, and offering a personalized wholesale buying experience. 

Time to unlock your new revenue streams without any overhead expenses, opt for Shopify Plus development services, and grab new commerce opportunities.

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