What Is Magento? A Brief Introduction

Developed by Magento, Inc., Magento was initially released 13 years ago on March 31, 2008. It’s written in PHP. Presently, Adobe has officially consolidated Magento Commerce into Adobe Commerce, but Magento Open Sourcing branding and support will stay unchanged. 

Magento is quite popular among the top eCommerce platforms. We are here to put forward some facts, benefits, pros and cons, and much more about Magento. 

Let’s start!

What Is Magento? 

An eCommerce platform built on open-source technology, Magento is an eCommerce platform that is crafted to be accessible publically. Moreover, it offers a flexible shopping cart system to online merchants and controls their eCommerce stores’ content, look, and functionality. 

Who Should Use Magento?

The one, be it an individual or a business, who wants to build a long-term, professional eCommerce website, may take Magento as their top-most priority. The user just needs to understand some English and technology to develop an eCommerce site with this open-source. 

Benefits Of Magento?

Let’s check out the top benefits of Magento.

• Improved scalability and performance
• Enhanced user shopping experience
• Robust platform
• Mobile-friendly
• Scalable 
• Offers advanced SEO features
• Customizable security features
• Marketplace integration
• Unlimited customization
• Third-party integration
• Smart search options
• Allow choosing any hosting service
• Better speed
• Huge professional community

Top Magento Features

Magento comes with various impressive features.

• Product Management
• Category Management
• International support
• Client Account
• Inventory Management
• Promotional and Marketing tools
• Search Technology
• Customer service
• Analyze and Report

What Is An Extension In Magento?

A package of code that helps attain Magento’s specific functionality is a Magento extension. When talking from a technical point of view, it’s a directory including XML and PHP files in blocks, helpers, controllers, and models relevant to a particular business feature. 

What Is the Difference Between Magento 1 and Magento 2?

Pros and Cons of Magento

Every eCommerce platform comes with pros and cons. Let’s check out its advantages and disadvantages.

Pros of Magento

• It is flexible for users.
• The community is supportive and assists users in locating their issues.
• It permits unlimited customization and is highly flexible.
• It arrives with a rich-feature list.
• This eCommerce platform is scalable as it can support 500+ products on a single server holding a good amount of RAM. 
• It comes with essential tools needed to develop a responsive eCommerce store for many devices. 

Cons of Magento

• It’s not that suitable for beginners, as customization is complicated. 
• For Magento Open Source, the user needs robust hosting.
• The loading time is slow sometimes. 
• Non-tech users would need to learn its working, especially for the admin management. 
• It demands a large server for seamless functioning. 
• Its initial setup needs more effort that makes it a low priority choice for eCommerce store development that should be faster. 

How Much Does Magento Cost?

Well, the Magento community edition is free. Although to append more functionality and customization, the user needs to add extensions to his store. 

If you prefer using Magento Enterprise Edition, it comes with various other features and functionalities that are not there in the community edition. So, Magento’s cost depends on the user’s business needs. 

Which Magento Version is Perfect to Choose?

If you choose the Magento edition, then Enterprise Edition and Magento Community are fine at their levels. 

For more performance and functionality, you should pick Enterprise Edition. 

If you are planning to select between Magento 1 and Magento 2, then the latter option is highly recommended as it comes with fully active support. 

How Secure is Magento?

Well, security is the chief factor that is the main reason behind the success of Magento. It provides perfect functionality which safeguards the store from attackers. Also, from the customers’ perspective, they always prefer choosing those stores where they find their online transactions secure. 

So, Magento is the best pick for developing a fully-secured eCommerce website.

Magento 2 Editions

Magento 2 holds two different editions:

• Magento Open Source and 
• Magento Commerce.

Magento Open Source (Magento CE)

Previously known as Magento Community Edition, it is free to download and use. 

Although, in this edition, Magento just offers basic features and functionalities. You need to include your web store with advanced features if you want. But, it may charge an amount, like domain cost, development cost, hosting service, 3rd-party extensions, and more. 

Magento Commerce (Magento EE),

Previously known as Magento Enterprise Edition,  this edition is a paid one built by the Magento team. 

For using this edition, the user needs to pay an annual licensing fee that would result in expected yearly gross sales revenue. 

Moreover, you need to pay extra costs for other services, like databases, web servers, technical staff, etc. 

Magento Payment Gateways

Magento arrives with default payment gateway options, like PayPal and credit cards. Although, various users prefer using the extensions to localize their checkout worldwide and extend customers’ payment choices. 

You don’t need to add multiple extensions for distinct payment methods. 

Top Brands that Use Magento

Some of the leading brands worldwide have developed their online stores on Magento:

• Ford
• Coca Cola
• Rebecca Minkoff
• Vizio
• Land Rover
• MADE
• Victoria Beckham
• Christian Louboutin
• Fred Perry

Conclusion

Various ecommerce platforms are available in the market, many are simple and easy to use as compared to Magento, but none offer the scalability, flexibility, features, functionality, etc. more than what is needed to run an eCommerce store successfully.

If you want professional assitance then get in touch with us to hire the best Magento developers with proven experience and expertise.