E-commerce is a vast platform, and its growth is never-ending. Along with this, there is massive competition in the market; if you are running an ecommerce store, you probably are thinking of how to improve the online performance in the competitive market.
The answer to this question usually lies in choosing the best e-commerce platform for your needs. Usually, business owners prefer considering the platform of their choice from the multiple available in the market. You might also have a host to your website who is still not satisfied, and your e-commerce store is thriving; you want to explore the sustainability of your platform.
That’s where Shopify comes into the picture.
It’s time to migrate your e-commerce store to Shopify, and here’s everything you need to know why!
How Shopify is Preparing for the Future
As AI evolves and is booming, Shopify is also launching multiple products and services leveraging AI in the system. One of these products is Sidekick. It is an AI-enabled commerce assistant that gives business owners more superpowers on Shopify.
With the help of this, the owners, with or without any expertise, can have conversations with their Sidekick to jumpstart the creative process, increase productivity, improve the quality of their store, streamline workflow, and make smarter business decisions.
Other than this, there are also other features. Here are just a few highlights:
- FAQ and response recommendations
- Instantly generated blog posts
- Instantly generated emails built for commerce
By integrating AI into Shopify, businesses can benefit in various areas and help them thrive in today’s competitive market.
Business cards often seem to be complicated with confusing benefits, credit checks, and hidden fees; this can impact credit scores. But these cards are essential for business owners, so they still have to use them. Shopify came with this Shopify credit, which is a business credit card. It is built in partnership with Stripe and can be accepted everywhere Visa is. The users are rewarded with up to 3% cashback on eligible purchases.
Shopify Collective is also one of the new in the market with low-cost, low-risk ways to increase business-to-business sales (B2B). The merchants, with the help of this, can source new product from brands that before was a little difficult and find a risk of buying inventory. It also allows cross-selling in just a few clicks.
The Future of Ecommerce with Shopify
Ecommerce is everywhere, whether you are seeing an ad on Facebook or an influencer on Instagram. Whether shopping from a link by a friend or window shopping. But all these things come up with certain issues.
To overcome these issues, Shopify partnered with global market research firm Ipsos to explore what is the status of the commerce industry. With a lot of surveys, came up with multiple ideas for Supply chain management, Marketing, and Retail.
1. Supply Chain
Multiple brands battle unreliable and pricey supply chains with investments in logistics, and they are hoping that demand will keep up. To overcome the challenges in the supply chain, Shopify came up with some new trends. Let’s have a look at them.
With the Shopify APIs and automation, digitize your supply chain.
- Inventory states API can be used for managing more inventory at a time. Also, you can get a real-time view of the stock by integrating a management system with Shopify.
- Shopify Flow, with this, you can streamline and reduce the manual work that comes with managing the end-to-end fulfillment process.
Turn your shipping into a revenue generator.
- With shopify shipping, you can easily turn savings into earnings with a no-fee platform.
- It offers the best rates on shipping labels from top-tier carriers. Embedded insurance on every eligible label. Pre-negotiated rates are directly integrated into the Shopify admin.
Outsource your supply chain with a 3PL.
- For merchants who are looking to outsource and digitize their logistics, Shopify Fulfillment Network(SFN) is a software that offers reliable delivery and fast to help you scale your business.
2. Marketing
Merchants in the growing market and the demand of ecommerce, along with multiple laws and orders regarding the data of the customer, is an issue for marketing and is not able to focus on the proper audience number. Hence, shopify can help in this case by :
Reach more buyers through influencers.
- Shopify Collabs is an all-in-one creator marketing app that helps brands recruit, manage, and collaborate with creators. It is also free to install.
Get your ads in front of people who are more likely to buy.
- Shopify Audience is a solution that provides custom audience lists for your digital ads to connect with relevant buyers.
3. Retail
One of the major things to consider is customer satisfaction. With the help of Shopify as a merchant, you can benefit in many areas, such as:
Deliver a world-class customer experience through Shopify POS.
- POS Go helps the team drive the dales on the go by giving them instant access to the information they need. That can be accepting payments, providing customer profile information, or tracking inventory anywhere in your store.
Enhance the discoverability of your retail store.
- With local listing and display ads, you may more easily be found by nearby customers thanks to the Google Local Inventory integration, which synchronizes your store’s inventory with Google.
In-person selling is made possible anywhere.
- The Shopify POS software comes with Apple Tap to Pay, which supports all digital wallets and contactless credit or debit cards. Accessible to all American Shopify merchants.
Why Should You Migrate Your eCommerce Store to Shopify?
There are multiple benefits of migrating your e-commerce store to Shopify. Here are the top reasons mentioned in this section.
1. Shopify Is Easy to Use
It is one of the most accessible platforms on which to build your e-commerce store. Without any technical knowledge, the merchant can start selling online. Shopify provides a drag-and-drop editor that makes the process of adding products to sell online through the platform much easier. The store’s back can also be managed with the help of the intuitive dashboard provided by the platform.
2. No Hidden Cost in Shopify
When managing an online store, one should take care of multiple sources of expenses, including development fees, server costs, hosting fees, customization fees, etc. Shopify provides an end-to-end cloud service that enables you to plug and play an ecommerce store for just a small cost of $29. The plan can be upgraded as per the owner’s requirement for the feature. Other than this, there are no hidden fees available on the platform.
3. Shopify AI chatbot
A shopify chatbot is a program that enables human interaction. Businesses can now integrate with the chatbots on the shopify platform. With the use of AI and ML technology, the chatbot becomes much better by analyzing the data regularly and updating the results simultaneously. AI helps the chatbot to work as equivalent to humans and provide faster answers, thus making the store more user-friendly without any query.
4. Provides Robust Security
Data security is an important factor for any organization. It is important to take relevant and fast action for the business and customer’s sensitive information. Shopify is one of the most secure ecommerce platforms as it comes with the inbuilt SSL certificate for all the stores hosted on it and rolls out regular updates to protect from any vulnerabilities.
5. Multiple Apps Present in Shopify
Shopify has multiple functions and built-in features that can be further extended with the help of the different Shopify apps. Merchants can get multiple paid and free apps that can be used for different purposes, such as marketing, customization, accounting, and many more. This never lets any business feel the shortage of functionalities and features while doing business online.
6. SEO- Friendly
If you are considering the Shopify migration, it may change your product URL, so be prepared for that. But one more thing that matters is SEO, which is not affected by Shopify migration, and this is one of the advantages of moving to Shopify. You can also retain your search ranking for every product page.
7. Third-Party Integration
It is important to integrate your e-commerce store, as exchanging information data between systems helps automate operations. With the use of Shopify, third-party integration, such as ERP, CRM, payment gateways, and many more, becomes easy. This is due to the plenty of apps that are present in the Shopify app store.
8. Cloud Hosting is an Advantage
Shopify also has the advantage of being available over the cloud by default. Shopify, which has excellent documentation and support, is the ideal hosted e-commerce option for business owners of all sizes. What’s more, since Shopify is cloud-hosted, you will never have to pay for actual infrastructure or servers, as you would if you choose to host your own e-commerce website.
As you can see, Shopify has a number of benefits that help an e-commerce store run better. It is also one of the easiest platforms to integrate with, and a third-party app helps scale easily and is quite affordable, too.
What do you need to consider when migrating your ecommerce store to Shopify?
There are some things to consider while migrating your ecommerce store to Shopify:
- Protocol- independent assets
- URL redirects
Before migrating, remove specific protocols from your assets
Remove specific protocols such as ‘http:’ and ‘https:’ from the URLs of all your store assets, including theme files, stylesheets, and photos, to ensure that they are always reachable.
Set up redirects
Ensure that any pages that customers may have bookmarked have URL redirects set up. This will reduce the possibility of losing customers who visit a page again after the migration to Shopify and discover that it is unavailable.
How can we help you?
Are you considering migrating your e-commerce store to Shopify and worried about misplacing your customer’s data and having some complications? Don’t worry; as a Shopify development company, we provide you with a smooth experience with shopify migration services at EmizenTech. We have a team of skilled shopify developers to help you out with all of the issues, whether you are looking to migrate to Shopify or looking for features for improvement.
We delivered many of the best multi-dollar Shopify projects. One of the top projects is Rebellious Fashion, which was facing multiple issues that were overcome by our team efficiently. If you are looking to discuss your project, contact our team of experts now and get proper guidance.
Conclusion
Migrating an e-commerce store to Shopify can help businesses address many technical as well as limitations they may be experiencing with their store. Most of the issues that occur are security vulnerabilities, performance in the market, and managing and updating the store. Apart from this, we have listed the benefits of getting a better look at migrating to Shopify.
Thus, migrating to Shopify is the best option to make your store technologically advanced, manage properly, and set up professionally with better market reach.